Position Details
- Position: Deputy Manager – Market Outreach & Customer Experience
- Location: Chattogram
- Industry: Steel / Manufacturing
Educational Requirements
- Graduation from any reputed public or private university
- MBA in Marketing will be considered an added advantage
Experience Required
- Minimum 8 years relevant experience
- Functional leadership + people management experience
- Manufacturing industry experience preferred
Core Responsibilities
Market Outreach & Campaign Management
- Prepare annual outreach strategy
- Develop monthly and quarterly outreach plans
- Design marketing campaigns and outreach programs
- Ensure execution of outdoor activities and campaigns
- Support new business projects with outreach initiatives
- Monitor campaign performance and outcomes
- Track brand awareness metrics
- Manage outreach program budgets
Customer Experience Management
- Design customer feedback collection systems
- Create templates and feedback channels
- Monitor complaint handling and customer service quality
- Identify customer satisfaction indicators
- Build communication channels with customers and stakeholders
- Analyze customer feedback for business improvement
- Escalate grievances to the right internal teams
- Improve customer experience processes using people, process, and technology
Leadership Responsibilities
- Develop talent within the business
- Lead recruitment, training, and team development
- Mentor team members for higher roles
- Promote continuous improvement culture
- Manage team grievances and counseling
- Monitor attendance and leave
- Balance team workload
Coordination
- Coordinate with internal departments for customer issue resolution
- Work with sales teams for nationwide campaign execution
Ideal Candidate Profile
Best suited for someone with background in:
- Brand activation
- Trade marketing
- Customer experience
- Marketing operations
- Customer service strategy
- Manufacturing marketing management
Salary Estimate (Bangladesh)
For a role like this at BSRM:
- BDT 80,000 – 140,000+ per month
(depending on prior industry experience and leadership background)
Career Scope
Possible progression:
Deputy Manager → Manager → Senior Manager → AGM → Head of Customer Experience / Marketing
Overview
This is a mid-senior leadership role combining:
- Market activation
- Campaign execution
- Customer satisfaction
- Complaint management
- Team leadership
